Supergoop! is Officially at Target

By Claire

Brand DropsFebruary 22, 2026·3 min read

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Supergoop! just showed up at Target and we practically ran to the sunscreen aisle. We bought three products, wore each one for a full week, and here's what's actually worth your money.

Target has been quietly stacking their beauty aisle with brands you used to have to go to Sephora for, and Supergoop! might be the biggest get yet. Same products, same prices — you just don't have to make a separate trip anymore. Here are the three we'd actually tell a friend to buy.

Best for Reapplication1. Supergoop! Unseen Sunscreen Stick SPF 40 - 0.7oz

Okay, this one is the sleeper hit. A sunscreen stick that goes on completely invisible and doesn't mess up your makeup? We've been waiting for this. Jules keeps one in her car now and reapplies at every red light (don't judge).

The stick format makes reapplication so much easier than digging around for a tube and hoping you don't smear your foundation. You just swipe it on and go. The only catch is the size — 0.7 oz means this is your touch-up sunscreen, not your morning-routine sunscreen. At $32, it's not exactly cheap per ounce, but for what it does? Worth it.

Supergoop! Unseen Sunscreen Stick SPF 40 - 0.7oz

Supergoop! Unseen Sunscreen Stick SPF 40 - 0.7oz

4.7/5
from$32.00

Our Verdict: The purse sunscreen we didn't know we needed. Swipe it on over makeup without ruining anything. Game changer for reapplication.

Pros

  • Reapply over makeup without smudging
  • Truly invisible — no white cast
  • Compact enough for any bag

Cons

  • Small size means you'll go through it fast

Where to Buy

Best Overall2. Supergoop! Unseen Sunscreen SPF 50 - 1.7oz

This is the one that made Supergoop! famous, and it lives up to the hype. It goes on completely clear — we're talking zero white cast on any skin tone — and the texture is smooth and dry, almost like a silicone primer. Claire wore it under foundation for a week and said her makeup looked better than with her actual primer.

The downside is that it's silicone-based, so if your skin doesn't do well with silicones, skip this one and grab the stick instead. At $38 for 1.7 oz it's not the cheapest sunscreen on the shelf, but it's the same price you'd pay at Sephora.

Supergoop! Unseen Sunscreen SPF 50 - 1.7oz

Supergoop! Unseen Sunscreen SPF 50 - 1.7oz

4.8/5
from$38.00

Our Verdict: No white cast, works as a primer, and you forget you're wearing sunscreen. Hard to beat.

Pros

  • Zero white cast on any skin tone
  • Doubles as a makeup primer
  • Lightweight, not greasy

Cons

  • Silicone-based, which isn't for everyone

Where to Buy

Best for Glow3. Supergoop! Glowscreen Primer SPF 40

This is the shiny one. It gives your skin a wet, dewy look that some people love and some people find way too much. Claire wore it alone on weekends instead of foundation — it has a slight tint and enough glow that you look like you tried without actually trying.

Fair warning: if your skin is already on the oily side, this will amplify that. It works best on normal to dry skin. Target carries a few shades, but the original "Golden Hour" is the one to start with.

Supergoop! Glowscreen Primer SPF 40

Supergoop! Glowscreen Primer SPF 40

4.5/5
from$38.00

Our Verdict: Great if you want a dewy look without layering three products. Too shiny for oily skin though.

Pros

  • Adds a natural glow without separate highlighter
  • Has hyaluronic acid and niacinamide
  • Works well on its own as a light skin tint

Cons

  • Too dewy for oily skin types

Where to Buy

The Bottom Line

If you're already a Supergoop! person, buying it at Target just means one fewer stop. If you've never tried the brand, the Unseen Stick at $32 is our favorite of the three — something about that stick format just makes SPF reapplication actually happen. The Unseen Sunscreen is the best overall daily driver, and the Glowscreen is for anyone who wants SPF and glow in one step.

All three are available in the Supergoop! section at Target right now.

Frequently Asked Questions

Claire
Claire — Co-Founder

Former retail buyer turned professional bargain hunter. 20 years of industry experience finding the finds that are actually worth your money.